About the Brand

"Two of the Most Powerful Workout Trends Under One Roof©”

Pilates Barre is a high-energy, welcoming fitness brand that combines the strength and precision of Pilates with the sculpting and conditioning principles of barre. Our studios create an uplifting environment where clients of all ages can build strength, improve mobility, and feel healthier and more confident. With a strong community focus, signature classes, and a scalable studio model, Pilates Barre is designed to deliver an exceptional fitness experience while creating a powerful and recognizable brand.

People participating in a Pilates Barre class, stretching on reformer machines with inspiring decor and lighting in the background.

Meet the Founder

A woman with long blonde hair and blue eyes sitting in a modern office, wearing a blue sleeveless top and black patterned pants, smiling and looking off to the side, with large green-leaved plants in the background.

Lariesa is a celebrity trainer and has over 25 years of experience in the fitness industry, and has been helping people all over the world reach their fitness goals. Lariesa is a Nationally-recognized trainer, known for her motivating personality and ability to connect with her students. Lariesa was featured In PILATES STYLE MAGAZINE, was the owner/founder of Pilates of Eastlake in San Diego County for 15 years, and is the creator of BestBodyOnDemand.com.

She’s the author of Your Beautiful Body: Using Pilates to Overcome Weight Loss Obstacles and co-author of What You Need to Know About Getting Into Shape. Her new book Get Your Best Body By Overcoming Weight Loss Obstacles was just published, and is now available on Amazon. She was the lead role in 3 Nationally-sold Fitness DVDs, was featured on Comcast Cable Television as an expert guest speaker, and interviewed on over 20 radio stations across the country. Currently Lariesa is the writer for the Health and Wellness column in the New Braunfels Monthly Magazine.

See Lariesa’s book on Amazon: https://a.co/d/i8sJq0m

Lariesa graduated from the University of Washington, holds her comprehensive Pilates certification with Balanced Body, Corrective Exercise Specialist with NASM, and holds multiple other certifications in the fitness industry.

Are You the Right Candidate?

The Right Candidate Should Possess these qualities:

  • Experienced in business and management skills, yet still coachable

  • Industrious and growth-oriented

  • Ability to lead your team with positive energy

  • Follow the operating system as the recipe for success

  • Passionate about the Pilates Barre purpose and about delivering the exceptional Pilates Barre experience

General Financial Qualifications

  • Approximately 720 FICO score or better

  • Net worth of approximately 1.5× the initial investment

  • 30–40% of your total required investment must be liquid capital

Ready to own a Pilates Barre™ franchise?

Submit the form—let’s build your Pilates empire today.